The Curved Screen surrounds viewers with immersive visuals, drawing you into the action and offering a better sense of depth with greater contrast. It has an Auto depth enhancer & the PURCOLOR setting which expresses more detailed shades of color. Another feature is the UHD Up-Scaling that Up scales any lower resolution content closer to UHD picture quality. With several size options to choose from ranging 40-78”, It also allows for a greater viewing angle and better side viewing.